The Marketing Partner for eCom Brands Getting Serious About AI

Google and Meta’s AI now decides where your ad budget goes. ChatGPT and Google AI Mode decide which stores get recommended. We run your ads, SEO and AI search so both work for you, measured against real sales in your store, not inflated platform numbers.

5.0 client ratingTop Rated Plus on Upwork100% Job Success

Sports retailer

Meta campaign · August 2026

Verified in Shopify

Meta reportedCA$24,759 · 24.5x
Store verifiedCA$7,102 · 7.0x

We reported 7.0x, checked order by order. Still a strong campaign, and a number the client can budget on.

Checked acrossMeta AdsShopifyUTM order data

Results that hold up


+161%

holiday revenue on 11% less spend

10,200+

calls and direction requests at CA$1.41

96%

branded AI Mode prompts ranked #1

Trusted by brands that check their numbers

Niagara Golf WarehouseNew lawn & garden brand, built from zeroASM Wireless

The problem

Most ad accounts don’t have a spend problem. They have a measurement problem.

ROAS that doesn’t match the bank

Google and Meta both claim the same order. Add them up and you’ve sold more than you shipped.

AI learning the wrong signal

Broken pixels and duplicate purchases teach Smart Bidding and Advantage+ to chase the wrong buyers.

Reports built to flatter

Clicks and platform ROAS look good in a monthly PDF. They rarely tell you whether to spend more.

Who we serve

You’re a best fit if one of these sounds like you

An established online store

already spending on Google and Meta, but not sure which spend is actually working.

A specialty retailer

selling online and in-store, competing with national chains for the same shoppers.

A new DTC brand

launching from zero and needing paid, organic and AI search to build together.

A brand with ROAS too good to trust

where the dashboards say growth but the bank account doesn’t agree.

A local business

that lives on calls, bookings and walk-ins from people searching nearby.

We’re not a fit if
1

You haven’t found a product people already buy, or have no ad spend yet

2

You want someone to push buttons, not question the account, feed and tracking

3

You judge success on clicks and platform ROAS rather than store revenue

4

You’d rather not fix tracking before spending more

How we work

Build, launch, scale. In that order.

Spend only goes up once the numbers in your store prove the growth is real. Until then, we fix what’s underneath.

Get a free account review

1. Build

Tracking first: GA4, GTM, server-side events, Meta CAPI, enhanced conversions and a clean product feed.

2. Launch

Search, Shopping, Performance Max and Meta, each with a clear job, built to find profitable customers.

3. Scale

Budget moves weekly on evidence, with every platform number reconciled against your store.

Straight answers

If a channel isn’t earning its budget, we say so and move the money. Senior people, in-house, no subcontractors.

Portfolio

Numbers from real accounts, not case-study maths

Ecommerce · Google Ads

Niagara Golf Warehouse

161% more holiday revenue on 11% less ad spend.

A limited budget was split across too many campaigns. We consolidated the account, gave bidding enough data to learn, and planned the season week by week around Black Friday.

+161%
Revenue from ads · CA$65K → CA$171K
19.3x
Return on ad spend · up from 6.6x
+134%
Orders · 335 → 785
-11%
Ad spend · Holiday 2025 vs 2024
DTC launch · Google Ads, SEO & AI search

New lawn & garden brand, built from zero

Delivered with Eberly & Collard Public Relations

New domain, new ad accounts, no customers. Six months later, search was the store's top revenue channel and the brand was the default answer in AI search.

$146 → $18,855
monthly search revenue, launch to month 7
96%
of branded Google AI Mode prompts rank the brand #1
79 of 90
tracked searches cite the brand in AI Overviews
Local retail · Google & Meta Ads

ASM Wireless

Phone repair shop, Toronto

Google restricts ads on repair keywords. We rebuilt the campaign to show on them anyway, cut wasted spend, and added Meta messaging and a review system.

10,200+
calls and direction requests at CA$1.41 each
-26%
cost per conversion, year on year
350 → 705
Google reviews, rated 4.9

Don’t take our word for it

Long-term clients, a 5.0 rating and 100% Job Success on Upwork.

He doesn’t just ‘run ads.’ He understands the bigger picture. Campaign structure, keyword intent, conversion tracking, and ROI are all handled with a level of precision that’s made a measurable impact on our growth.

““His monthly reporting and feedback are clear, actionable, and honest. There’s no fluff, just real insights and a willingness to adjust, optimize, and push performance forward.””

A
Andrew

Niagara Golf Warehouse · Google Ads & SEO

Verified Upwork client

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Our services

Paid media, with the measurement built in

Google Ads

Search, Shopping and Performance Max, built around your feed and margins.

Meta Ads

Facebook and Instagram campaigns that create the demand search captures.

Tracking

GA4, GTM, server-side events, Meta CAPI, enhanced and offline conversions.

Reporting

Reports tied to store revenue, profit and cost per order. Not clicks.

Product feed

Merchant Center health and titles that win Shopping impressions across your catalog.

SEO & AI search

Content and authority that get you cited by ChatGPT, Gemini and Google AI Overviews.

Tools we work inGoogle AdsMerchant CenterMeta Ads ManagerGA4Tag ManagerShopifyWooCommerceSemrushLooker Studio

When shoppers ask ChatGPT what to buy, does it name your store?

We run your brand and category through ChatGPT, Gemini and Google AI Mode, and show you where you appear, where competitors do, and what the answers say about you.

The same method behind the DTC launch above

Frequently asked questions

What access do you need for the free review?

Read-only access to Google Ads, Meta Ads Manager and your store analytics. We don't change anything during a review.

Do you work inside our existing ad accounts?

Yes. Your accounts, data and history stay yours. We never rebuild from scratch in an account you don't own.

How is your reporting different?

We reconcile what Google and Meta report against your Shopify or store sales, and show both. Budget decisions are made on the store number.

What is the AI visibility check?

We test prompts your buyers would ask in ChatGPT, Gemini and Google AI Mode, then show where your brand is named, where competitors are, and how the answers describe you.

Which platforms do you support?

Google Ads, Meta Ads, Google Merchant Center, GA4 and GTM, on Shopify or WooCommerce stores.

Is there a minimum ad spend or contract length?

[Your minimum monthly spend and contract terms]

Do you subcontract any of the work?

No. Everything is delivered in-house by the team you speak with.

Find out where your ad spend is really going

– in one short, plain-English review.

  • 1Is your tracking counting sales correctly?
  • 2Where is budget being wasted today?
  • 3How far apart are platform revenue and store revenue?
MH

You’ll speak with Mohammed Hassan

Co-founder & CMO, RankOptIQ

Request your free review

Read-only access · Reply within 1–2 business days